sunnuntai 23. syyskuuta 2012

Missä viipyy suomalainen Gangnam Style -video?

Se on uusi macarena, tiputanssi tai lambada. Se on Gangnam Style ja kotoisin Koreasta. Alkuperäisen videon löydät täältä, mutta netti on täynnä versioita. Mahtava ilmiö! Mun uusi suosikkini on tämä Amerikan laivastopoikien tekele, mutta missä viipyy eka suomalainen nettivideo. Lähden mukaan joraamaan tarvittaessa, viestiä tulemaan :)

lauantai 10. maaliskuuta 2012

And 12 points goes to БУРАНОВСКИЕ БАБУШКИ @esc12

I love the #EurovisionSongContest and the fever has just hit me again! This year the number one entry to get my attention comes from Russia "Buranovskiye Babushki"! This is a group of grandmothers singing in udmurt - the language is part of the Uralic group and distantly related to Finnish. The performance is something we have not seen before, plus the melody is simple and catchy. It is campy but positive and not making fun of the performers nor the contest itself. You can also debate the politics of minority languages within Russia and Europe. It is simply fun and offers food for a thought. Sounds like a winner combination to me. And what is the Finnish entry? Sorry cannot even remember her name without googling... It is a slow, very beautiful song in Swedish. Let's hope it will get some attention in between bigger acts. Here's a link.

maanantai 6. helmikuuta 2012

You just can't go wrong with showing cute kids on tv #in

I love this clip from @tv3eesti and Estonian Music Awards on Feb 4th 2012. This is Estonia's Eurovision star Getter Jaani with her hit song, and a group of kids who have not been over-rehearsed. I sat in the audience and got my eyes wet. So cute! Yes I'm so easy - just keep it simple stupid for me :)

perjantai 11. marraskuuta 2011

Finalists of Estonia's biggest music tv-show are Tanja and Ott! #in

TV3's Song Capital finalists are towns of Kohtla-Järve with the most amazing Tanja Mihailova and Kärdla with the sexy boy-next-door Ott Leppland. See their performances from Song Capital below. The big final will air on November 27th!

For more clips, search "Laulupealinn" on Youtube or watch full episodes at Tv3 Play (not geo.

What is "Song Capital"?! It is a brand-new, shiny-floor big music format by Estonian production company Ruut and Tv3 Estonia. Format sales trailer:

Song Capital from Kaupo Karelson on Vimeo.

sunnuntai 16. lokakuuta 2011

Tough cookie - how to build a marketing campaign for tv-news?

Here's a different trailer campaign! Nelonen News' campaign makes fun of of news anchors hunting stories and running around for every interview. First you see the stereotype, but then the reality hits: Nelonen's anchors are just people like you and me.

And finally, Mikko Hirvonen lets his tattoos show.

maanantai 26. syyskuuta 2011

New trailer for "Sex and the Village" launching on TV3 Estonia #mipcom #eesti

In this new original format, we will learn about sex lives of regular Estonians. When and how often Estonians have sex? How can we improve sexual health? Which part of country has the best sex? TV3 has conducted an extensive nationwide research, we interview experts and our host Kadri Kousaar travels to every corner of the country to talk about sex with people of all ages and backgrounds. I have been amazed how openly Estonians are ready to discuss sex!

The first episode will air on Thursday October 6th at 9PM. The show is produced by Afrovisioon.